Program Description

Digital media refers to any form of media content that is created, distributed, and consumed in electronic or digital format. Examples of digital media include text, audio, video, images, and animations, which are accessible through electronic devices like computers, smartphones, and tablets. Digital media has revolutionized the way we communicate, interact, and consume information. It has become an essential part of our daily lives, providing endless opportunities for entertainment, education, and engagement.

One of the most significant benefits of digital media is its ability to reach a global audience in real-time. Unlike traditional media channels like television, radio, and newspapers, digital media enables instant access to information and allows for two-way communication between content creators and audiences. Digital media has also democratized the media landscape, giving everyone the power to create and distribute content on a global scale. This has led to a proliferation of diverse voices, perspectives, and ideas that were previously underrepresented or marginalized.

Digital media has also transformed the way we do business, enabling companies to reach and engage with their customers in new and innovative ways. Social media platforms like Facebook, Twitter, and Instagram have become powerful marketing tools, allowing businesses to build brand awareness, drive traffic to their websites, and engage with customers in real-time. E-commerce platforms like Amazon and Alibaba have disrupted traditional retail models, enabling consumers to shop from anywhere in the world and creating new opportunities for small businesses and entrepreneurs.

More Information

If you would like more information about the Digital Media program please contact Walter Robison at wrobison@sanilacisd.org

student using VR headset

AP Computer Science Principles

AP Computer Science Principles(CSP) is a college board advanced placement class with allows students to take the AP exam upon successful completion of the CSP course work. This means potential college credit (dependent on individual college and score)

Computer Science Principles covers lots of topics. Not just programming and coding we cover bits and binary, we cover how the Internet works, how security works, how data is collected and used and shared. And all of these things help you get a better understanding of how the world works.

In the new economy computer science isn't an optional skill, it's a basic skill.

What is computer Science image from video

Course Content

  • Visual Thinking
  • Design Elements & Principles
  • Storyboarding
  • Computer Imaging
  • Observational Drawing
  • Creative Drawing and Sketching
  • Two Dimensional Design
  • HTML
  • CSS Coding
  • Java-script
  • Interactive Design
  • Multimedia/Web Production

Student working on Unity project

  • 3D Modeling
  • 3D Animation
  • Modeling, Materials and Lighting
  • Character Animation
  • Game Design Art
  • Video Art
  • Motion Media Design
  • Video Editing
  • Connecting Digital Media to STEAM

5 Advantages to a Web Design Career

  1. Feed your creative side. From graphics to color schemes, website design jobs let you use artistic skills in your day-to-day work. Web designers have an excellent aesthetic sense and are detail-oriented in their design approach.
  2. Work on the Web. Who doesn’t love the Internet? Being a Web designer enables you to not only work with websites every day but also to shape the way people interact with the Web. The Web is always exciting because the industry changes frequently—best practices emerge and are fine-tuned, trends take hold and technology updates.
  3. Use sophisticated technology. If you enjoy using computers and design software, then Web design jobs will provide the opportunity to do so. And you won’t get bored working only with design software, because Web designers typically need to know HTML, CSS and Java-script.
  4. Be independent. Although many designers work in-house for large organizations or are part of a design firm’s staff, there are also many opportunities to work for yourself.
  5. Work in a growing industry. Every company needs a website and wants to keep it looking current, which puts web designers in high demand. Employment for web developers, is projected to grow 27% from 2014 to 2024, which is much faster than average for all occupations.
web design project
Student working with Tinkercad

STEAM

Students explored many exciting projects that integrated STEAM (Science, Technology, Engineering, Arts and Mathematic) into their Digital Media projects.

  • Designing 3D printed objects
  • Understanding gravity and friction in 2D and 3D animations
  • Game programming using Unity: Create with Code
  • Scaling models for real world applications

The 2023-2024 school year promises new opportunities for students to explore how STEAM influences Digital Media.

Occupations

  • 3D Animator $63,970
  • Art Director $89,760
  • Traditional 2D Animator $63,970
  • Web Designer $64,970
  • Layout and Background Artist $40,135**
  • Character Designer (Entry Level) $48,518**
  • Graphic Designer $46,900
  • Mixed Media Animator $63,970
  • Motion Media Designers $68,440
  • Broadcast Designer $68,440
  • Creative Director $89,760
  • Web Master $64,970
  • Stop Motion Animator $63,970
  • Storyboard and Concept Artist $93,300 **
  • Teacher/Demo Artist $57,200
  • Video Game Designer $63,970

*All career median salary information is courtesy of the U.S. Bureau of Labor Statistics (BLS)

** Salaries are from ZipRecruiter.com national average


Industry Certifications

  • Visual Design Using Adobe Photoshop
  • Graphic Design & Illustration Using Adobe Illustrator
  • Digital Video Using Adobe Premiere Pro
  • Multiplatform Animation Using Adobe Animate
  • Web Authoring Using Adobe Dreamweaver

For College Bound Students

The courses provide students with skills to use while financing a college education. Students may be eligible for articulation with a “B” average or better, from Davenport University, St. Clair Community College, Delta College and Baker College.



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